FIELD NOTES / A LITTLE CLARITY
Good things to know.
Before the next website.
Plain-language answers to the decisions business owners actually face. Read what’s useful. Leave the technical heavy lifting to us.
What should a $5,000 website actually include?
Look beyond the homepage mockup. The useful question is who handles everything between an idea and a working website.
Replacing your website without starting from zero
Your current site may have useful content, familiar URLs, and years of business knowledge. A redesign should begin with an inventory.
What makes an online coaching website feel trustworthy?
A clear offer, a recognizable point of view, and a real sense of the working relationship do more than a page full of vague promises.
What does “you own your website” actually mean?
A useful handover should make it clear what you receive, which accounts you control, and what still depends on third-party services.
Do I need finished copy and photos before starting?
For Neon, no. You can bring what you have—or ask us to figure it out. Useful facts matter more than a polished creative brief.
Your business deserves this.
Five original directions. One clear recommendation. A website you’re proud to send people to.